PanoCool Street View Publisher
Publish single or connected 360° photos to Google Street View, and edit or update them.
On this page
PanoCool Street View Publisher is a web tool for publishing individual or connected 360° photos to Google Street View on Google Maps. Publishing is free and unlimited. Free publications include a small PanoCool watermark at the bottom of each photo by default; a paid PanoCool subscription unlocks advanced editing and branding controls.
Links
- Product landing page: https://pano.cool/products/street-view-publisher
- Publisher tool: https://pano.cool/tools/street-view-publisher
- Video: Create a Walkthrough Tour on Google Maps
- Video: Upload 360 Photos with Labels to Google Street View
- Article: How to Publish 360 Photos to Google Street View
Scope
- The tool publishes 360° photos to Google Street View.
- A Google account must be authorized so PanoCool can upload and manage imagery through Google’s official Street View Publish API.
- The tool does not publish blue lines directly from 360° videos. Use Google Street View Studio for that workflow: https://www.google.com/streetview/contribute/
Key features
- Upload individual 360° photos to Google Maps for viewing in Street View mode.
- Upload connected 360° photos to create walk-through tours on Google Street View.
- Set an optional floor level for each photo in a multi-story location.
- Set the heading for each photo.
- Preview photos and their walk-through connections before publishing.
- Edit 360° photos before publishing: blur areas, add text, add icons, add a watermark, and remove objects with AI.
- Update published photos, including their locations, connections, and headings.
Connections link photos so viewers can navigate between them with Street View arrows. A heading is the compass direction, measured clockwise from north from 0° through 359°, that a photo faces. Levels let Google Street View group imagery by building floor.
Google may need several days to process connections and floor levels after the photos themselves become visible.
Publish photos
- Open the publisher at https://pano.cool/tools/street-view-publisher and click Connect Google account. Photos are published under your own Google account.
- On the New photos tab, step 1 Add 360° photos: drop the photos, or click choose files. They must be equirectangular JPEGs with a 2:1 ratio, such as 6000 × 3000; Google asks for at least 3840 × 1920. Photos close to 2:1 are stretched to fit.
- Step 2 Set location and heading: pick each photo in the strip. Drag the red marker, search the map, or type Latitude and Longitude (pasting “latitude, longitude” into either field fills both). Drag the blue handle, or type Heading, to set which way it faces. Optionally pick a Floor level.
- Step 3 Review and publish: optionally choose a Google Maps place for the whole batch.
- Click Publish N photos at the bottom, check the summary, and confirm.
Connect photos into a walk-through
- Add two or more photos and give each one a location.
- In step 2, select a photo, open Connected photos (Choose photos to connect…), and tick the photos a visitor can walk to from it. The list can be searched by photo number or name.
- Connections go both ways: connecting photo 1 to photo 2 also connects photo 2 to photo 1.
- Publish. The arrows show on Street View once Google approves them, usually after a few days.
Photos that are already published can be connected in Edit published photo (see below).
Update a published photo
- Open the Published photos tab. It lists the photos published from the connected Google account.
- Click the pencil icon (Edit) on the photo.
- In Edit published photo, drag the red marker, search the map, or type Latitude and Longitude to move it. Drag the blue handle, or type Heading, to turn it. Add or remove Connections to your other published photos.
- Click Save changes. The changes reach Google Maps when you save.
The image itself can’t be swapped. To replace it, delete the photo (trash icon, then Delete; this can’t be undone) and publish the new one.
When published photos appear on Google Maps
- Photos show on Google Maps once Google has processed them.
- The arrows between connected photos show up once Google approves them. That usually takes a few days, sometimes longer. Floor levels can also take a few days.
- The Published photos tab shows each photo’s status from Google, such as
PUBLISHEDorREJECTED_UNKNOWN, and a View in Google Maps link once Google provides one. Refresh checks again. - Google restricts posting on some places: long term, places that aren’t open to the public or that keep attracting off-topic posts, such as schools, police stations and prisons; short term, any place after a spike in off-topic or offensive posts. Photos linked to a restricted place may be rejected or not show up there. Google’s posting restrictions: https://support.google.com/contributionpolicy/answer/13036130
- Google removes photos that break its publishing acceptance criteria: https://support.google.com/contributionpolicy/answer/7400114
Free publishing and subscription features
The core publisher is free to use with no limit on the number of 360° photos published. Free publications include a small PanoCool watermark by default.
The following capabilities require a subscription:
- Edit 360° photos before publishing.
- Hide the PanoCool watermark when publishing.
- Use a custom watermark.
Plans
Cool: includes all subscription-only Street View Publisher features.Super Cool: includes all subscription-only Street View Publisher features, plus 400 AI edits for editing 360° photos before publishing.
Watermark behavior (Street View photos)
This is the watermark on photos published to Google Street View. The PanoCool logo or watermark on a virtual tour is a different setting: see Change or hide the logo.
- Where: the Watermark card in step 3 Review and publish of the New photos tab. It applies to every photo in the batch. There is no watermark setting in your account settings.
- On
CoolandSuper Cool: untick the Watermark checkbox to publish without a watermark (“Photos are published without a watermark.”). With it ticked, Use my logo… puts your own logo there instead of PanoCool’s, Reset goes back to PanoCool’s, and Size sets how big it is. - On
Hobby(free): published photos always carry the small PanoCool watermark. Upgrade in the card opens the plans.
The watermark is baked into a photo during publishing. It cannot be removed from a photo that is already published on Google Maps. To replace a watermarked publication:
- Open the Published photos tab and delete the photo (trash icon, then Delete; this can’t be undone).
- Add the original photo again on the New photos tab, set its location and heading, and untick Watermark in step 3.
- Publish it.