PanoCool Docs
What PanoCool is, which product fits which job, shared terms, plans and pricing, and how to get support.
Product docs
- Virtual Tour StudioBuild, customize, share and export interactive 360° virtual tours from photos, videos and 3D splats.
- PanoCool RetouchEdit 360° and flat photos: overlays, blurring, AI edits and their modes, virtual staging and 3D Gaussian splats.
- Street View PublisherPublish single or connected 360° photos to Google Street View, and edit or update them.
- Pano MapperTurn a 360° video and a GPX track into geolocated 360° photos.
- Free toolsFree browser tools, no account needed, to compress, repair, reframe, stitch, convert and re-center panoramas.
- PanoCool in ChatGPT and ClaudeConnect PanoCool to ChatGPT, Claude or another AI assistant to turn 360° photos into shareable tours and find your tours.
On this page
Overview
What is PanoCool
PanoCool is an all-in-one, web-based platform for creating, editing, and publishing 360° content. No installation is required.
- Guides: https://docs.pano.cool/
- Guides sitemap: https://docs.pano.cool/sitemap.xml
- Virtual Tour Gallery: https://pano.cool/gallery
Core value proposition
- End-to-end 360° workflow: edit → build → publish
- Browser-based tools that work across devices
- AI-powered image editing and enhancement
- Free utilities for common panorama workflows
Product reference index
This page covers PanoCool as a whole. Each product’s own reference covers its features, limits, inputs, workflows, and troubleshooting.
| Product | Primary use | Detailed reference |
|---|---|---|
| Virtual Tour Studio | Create, customize, share, and export interactive 360° tours | Virtual Tour Studio |
| Street View Publisher | Publish individual or connected 360° photos to Google Maps | Street View Publisher |
| PanoCool Retouch | Edit and enhance 360° or flat photos, including AI-assisted edits | PanoCool Retouch |
| Pano Mapper | Generate geolocated 360° images from a 360° video and GPX track | Pano Mapper |
| Free tools | Compress, repair, reframe, stitch, convert, or re-center panorama images | Free tools |
| AI assistants | Create shareable tours and find your tours from ChatGPT or Claude | PanoCool in ChatGPT and Claude |
Product selection guide
- To build a hosted interactive tour, use Virtual Tour Studio.
- To publish 360° imagery to Google Maps, use Street View Publisher.
- To retouch a photo, remove objects, add overlays, or generate a 3D Gaussian Splat, use PanoCool Retouch.
- To extract GPS-positioned panoramas from a recorded route, use Pano Mapper. Its results can be sent to Street View Publisher or Virtual Tour Studio.
- To perform a focused image conversion or repair without signing in, use Free tools.
- To turn 360° photos into a shareable tour from a conversation with ChatGPT or Claude, connect PanoCool to the assistant.
Typical cross-product workflows
- Edit → build → publish: prepare photos in PanoCool Retouch, create an interactive experience in Virtual Tour Studio, then share or export the tour.
- Record → map → publish: process a 360° video and GPX track in Pano Mapper, then send the generated images to Street View Publisher or Virtual Tour Studio.
- Repair or convert → continue: prepare source images with a free tool, then open the result in PanoCool Retouch, Virtual Tour Studio, or Street View Publisher.
Shared terminology
- Panorama, 360 image, 360 photo, and sphere photo refer to 360° imagery.
- Hotspot means an interactive element placed in a tour.
- Virtual tour or walkthrough tour means a connected panorama experience.
- Tour and project are often used interchangeably.
- Flat photo or normal photo means a non-360° image.
Pricing and subscriptions
All prices are exclusive of tax, which varies by country. When downgrading, any storage above the new plan limit will be deleted. Product references describe feature-specific plan requirements.
There is currently no limit on how many times tours are viewed.
Hobby plan (free)
- Unlimited projects
- Unlimited panoramas
- 500 MB storage
- No monthly AI edits; paid plans include them
- Also free: publishing to Google Street View (with a small PanoCool watermark), Pano Mapper’s image generation, the free tools, and PanoCool Retouch’s free features such as blurring and overlays
Cool plan ($9/month or $90/year)
- Everything in Hobby
- 5 custom domains
- Premium themes
- Custom logo
- Password protection for tours
- 50 GB storage
- Advanced Google Street View publishing
- 80 AI edits per month
- Presets in PanoCool Retouch
Super Cool plan ($39/month or $390/year)
- Everything in Cool
- Unlimited custom domains
- White Label: one domain of your own for all your tours (
yourdomain.com/{project-slug}). Details: https://pano.cool/docs/virtual-tour-studio/white-label - Custom theme (coming soon)
- Download for offline use (project export)
- Invite collaborators to a project, and transfer projects to another account (Manage Access)
- 360° video support
- Reusable popup and photo gallery content
- Multi-language tours: up to 5 languages with a language selector, translated by hand or with AI (1 AI edit per language per run). Details: https://pano.cool/docs/virtual-tour-studio/multi-language-tours · Guide: https://docs.pano.cool/how-to-set-up-multi-language-virtual-tours-in-panocool/ · Video: https://www.youtube.com/watch?v=HMVdJN6WAiw
- 250 GB storage
- Advanced Google Street View publishing
- 400 AI edits per month
- Presets in PanoCool Retouch
Storage add-ons
- Storage+: additional 200 GB — $7/month or $70/year
- Storage++: additional 500 GB — $16/month or $160/year
AI Edit token packs (one-time purchase)
- Starter Pack: 200 AI edits — $24
- Studio Pack: 2,000 AI edits — $199
- Purchased credits never expire. The AI edit balance, purchased credits included, is shown under AI tokens on the Billing & Usage page at https://pano.cool/account/billing
- To buy a pack, click Get more AI edits there, then Get it on a pack under One-Time Credit Packs. In PanoCool Retouch, running out of AI edits shows Get more edits (or View plans without a paid plan), which opens the same plans and packs.
- What AI edits are spent on: PanoCool Retouch edits (1, 5 or 8 each, by mode), 3D model generation (80), AI Auto Connect and AI Floor Plan (1 per scene), AI translation of a tour (1 per language per run), and AI-designed QR code cards (3 per design).
Enterprise
Custom plans for teams and organizations, priced on request.
- Everything in Super Cool, including White Label
- Dedicated support channel
- SLA and customized hosting
- High-volume user teams
- Custom integration setup
- Contact: support@pano.cool
Change, downgrade or cancel a plan
- Open Billing & Usage in your account at https://pano.cool/account/billing and find Subscription. Change and Cancel there both open the pricing page at https://pano.cool/pricings
- To move from
Super CooltoCool, click Downgrade on the Cool card. To go back to the freeHobbyplan, click Down grade on the Hobby card; this cancels the paid plan. - Confirm in the dialog that opens.
When a paid plan is cancelled:
- It keeps every feature until the end of the period already paid for. The pricing page shows Active until that date, and Enable auto renew keeps the plan after all.
- After that date the account is on
Hobbyand its storage limit drops to 500 MB. Files over the limit are permanently removed, so download extra photos before then. - For what happens to custom domains, a white-label domain, collaborators and aliases, see Agencies and client work.
- Cancelling a Storage add-on works the same way: the extra storage lasts until the end date, then the main plan’s storage limit applies and files over it may be permanently removed.
Affiliate program
PanoCool has no reseller or wholesale program: PanoCool plans and accounts can’t be resold. To earn from recommending PanoCool, join the affiliate program. It pays a 10% recurring commission on every active subscription you refer, paid monthly.
- Program page: https://pano.cool/affiliate
Support
Use these contacts for personal support if documentation does not answer a question:
- Email: support@pano.cool
- Facebook Messenger: https://facebook.com/360panocool
Last updated: October 1, 2026