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Docs: Virtual Tour Studio

What visitors see on a white-label domain

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Inside a tour, the branding is yours to set:

  • Logo: themes show the PanoCool logo until you change it. Open the Theme tab and click the logo on the tour to replace it with your own, choose where it links, or hide it (Cool, Super Cool and Business). See Change or hide the logo.
  • Colors and fonts: Theme tab.
  • Browser tab icon: upload your own favicon in Metatags › Advanced options (Super Cool and Business).
  • Title, description, and link-preview image: Metatags tab. Without a title, the tour uses its project name. The link-preview image is made from your tour’s photos, with its name and a QR code, unless you use your own. A password-protected tour shows PanoCool’s image until you pick a design or your own image. See Link-preview image.
  • Password screen: show your own logo, or none, in Share › Password Protection › Advanced options (Super Cool and Business).
  • Contact details: some themes have a company card that shows PanoCool’s contact details until you enter yours.
  • Loading screen: a neutral spinner with no PanoCool name or logo. It can’t be customized.

PanoCool still appears in a few places outside your tours:

  • The portfolio page at the domain’s root ends with a “Powered by PanoCool” line, and it uses PanoCool’s favicon and link-preview image.
  • A link that matches no tour shows PanoCool’s “not found” page. A private portfolio shows a PanoCool notice.
  • Photos and media load from media.pano.cool, which visitors only see in browser developer tools.
  • Links by project ID open on pano.cool.